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Top 5 AI Tools for Sales in 2025

  • Writer: אור פורת
    אור פורת
  • Mar 31
  • 2 min read

Updated: May 10

AI is no longer a future trend, it’s a current competitive edge. In 2025, the top-performing sales teams are those that harness the power of artificial intelligence to work smarter, not just harder. Whether you’re an SDR trying to book more meetings or a sales leader optimizing pipeline performance, here are the top five AI tools transforming the sales game:


1. ZoomInfo

Best for: Prospecting and sales intelligence, ZoomInfo remains the gold standard for data-driven outbound. In 2025, their AI assistant, ZoomInfo Copilot, will help sales reps determine the right time to reach out, what message to send, and even suggest next steps based on prospect behavior.


Top Features:

  • AI-based intent signals and buying stages

  • Real-time alerts on job changes and company events

  • CRM syncing to minimize manual work

  • Demo: Watch ZoomInfo Tutorial


2. Gong

Best for: Conversation intelligence and deal forecasting. Gong captures and analyzes every sales call, giving you deep insight into what’s working (and what’s not). The platform now predicts which deals are at risk based on voice tone, objections raised, and stakeholder engagement.


Top Features:

  • AI-powered deal scoring

  • Real-time coaching tips during calls

  • Forecast accuracy tools for RevOps

  • Demo: Watch Gong Demo


3. Outreach

Best for: Multi-channel outreach automationOutreach continues to lead in sequence automation. Their latest AI update scores email templates, adjusts send times, and recommends LinkedIn actions to boost engagement.


Top Features:

  • Smart sequence builder

  • Personalized messaging at scale

  • AI-powered performance analytics


4. HubSpot Sales Hub

Best for: All-in-one sales managementIdeal for smaller teams or startups, HubSpot’s AI-powered Sales Hub brings together CRM, outreach, reporting, and automation into one sleek interface.


Top Features:

  • AI-driven deal forecasting

  • Predictive lead scoring

  • Meeting insights and playbooksD

  • Watch HubSpot Demo


5. Cognism

Best for: Global lead generation. Cognism gives your team access to GDPR-compliant direct dials and verified B2B emails. Their AI suggests which leads are most likely to respond based on historical patterns.


Top Features:

  • Intent-driven contact targeting

  • AI-based lead scoring

  • Mobile numbers for global outreach

  • Demo: Watch Cognism Demo

 
 
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