About Me
My journey into sales wasn’t conventional.
I began my career in Israel’s Security Agency (Shabak), after an army service as a combatant in Duvdevan unit.
In 2016, during an operational mission, I was severely injured by an explosive device that exploded near me by a terrorist.
That experience taught me about resilience, discipline, and the power of a long-term mindset.
The doctors told me I might never walk again. But after months of painful rehab, I not only walked — I came back stronger.
It also became my mission to help others. I led global fundraising efforts for wounded veterans across the U.S. and Australia — speaking on stages, building deep partnerships, and raising millions in support of others who’d walked a similar path.
Later, I transitioned into corporate law, specializing in high-tech, venture capital, M&As, and IPOs at Israel’s largest law firm. I advised startups and investors on deals worth of millions of dollars.
Today, I bring everything I’ve learned into the world of tech sales. As a top-performing enterprise rep, I led outbound expansion into the public sector, achieving 182% of quota in my first year.
As a Fellow in the Hoffman-Kofman Leadership Program, I explored what makes companies and people grow: strategic thinking, communication, negotiation, economic philosophy, and the psychology of leadership. These lessons deeply influence how I sell, how I lead, and how I build.
That’s why I created PipelineLabs.ai, to share what actually works. From frameworks and automation tools to mindset shifts and strategic sales tactics, Pipeline Labs is where high-performance meets human depth. Because sales isn’t just a job, it’s a skill, a mindset, and a game worth playing at your highest level.